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Soul River is proud to announce we are partnering with Outdoor Afro, a great organization that works to help African Americans connect with the great outdoors! Started by CEO Rue Mapp in 2009, the organization provides leadership training to facilitate conservation and recreational activities.
Their program is all about connecting people to the natural world through fun outdoor experiences. Like Soul River, they understand the benefits of connecting with nature and when people get outside, they become healthier, help foster stronger communities, and increase their stewardship to protect our precious natural environments. So far they have successfully connected nearly thousands of people to the outdoors and helped enhance their outdoor skills including camping, birding, and hiking.
Rue recently was awarded the Outdoor Industry Inspiration Award, presented by Adidas Outdoor at the Outdoor Retailer Winter Market for her great work in connecting African Americans to the outdoors and inspiring positive change in communities and the natural environment.
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You can support Rue and Outdoor Afro by sharing and donating to their indie go go campaign to spread their positive message, expand their effective program, and continue to make a difference nationwide!
Thanks so much for this post! I am very excited!
I am sooooooooooooo excited for Soul River Runs Deep!!! This time last year, I was intrigued and excited to see the incredible vision unfold for the organization while at Deena Pierrot’s Urban Summit. I was awed and impressed with the poetry on shirts, caps, jackets, the deep connection made between nature and the soul. Wow.
And, now the connection between Soul River Runs Deep and Outdoor Afro is a “natural” and wonderful one. Makes me want to pick up a good fly pole and learn the magnificent art, and I’ve never like fishing.
Would love to meet Rue, to hear more about what her organization is doing and what she envisions to make change.
Powerful, incredible success to Soul River, and to Outdoor Afro. It really does run deep, always!